CRM Transition Accomplishments

This project focused on modernizing development and alumni relations technology for external communications, campaign support and personalized engagement, responding to a constituent preference for online and social experiences. Specifically, the team worked to identify a path forward for next-generation CRM technology for Advancement. This group created a visual Advancement Technology ecosystem map demonstrating the complexity, number of, and inter-dependency of our information systems and tools. The workgroup also recommended a Technology Advisory Group and related governance process.

  • This complex, long-term project is continuing into the new fiscal year.