Excellence in Research Communications

(The Think and Do Advantage || Strategic Investments || Brand Expansion)

Project Chair: Mick Kulikowski
Project Vice Chair: Matt Shipman

Project Members:
Fred Hartman
Genevieve Garland
Nate DeGraff
April Norris
Ken Tate
Ben Chapman
Shevaun Neupert

Project Description:

For nearly a decade, NC State has positioned itself as the preeminent research enterprise that creates and drives economic prosperity across North Carolina and beyond. However, as NC State strives to greatly improve its national and international brand and reputation, we’re missing a huge opportunity to effectively and consistently promote our biggest strength – research. This effort seeks to identify the structure and strategy required for creating a world-class research communications hub in University Communications at NC State.

Project Outcomes:

Created new Research Unit within News Services.
Building out team to include unit manager (completed) and writer (in progress)
Revamped research communications council